Cadbury dairy milk advert (featuring. Phil Collins & Gorilla) https://www.youtube.com/watch?v=TnzFRV1LwIo This advert has been around for ages and i find it memorable by the song & the gorilla that is playing the drums in the background. The song is composed and written by Phil Collins and the tracking title is called "In The Air Tonight". This advert also advertises the famous Cadbury Milk chocolate, but the funny thing is the chocolate wasn't shown whilst the gorilla was playing on the drums… The only time the chocolate was shown was at the end of the advert. From this sort of format the company decided to use the gorilla to catch our attention and then stick on the main bit of advertising at the end with the chocolate to give us the understanding of the whole advert. The target audience would be to kids and adults from all ages, from 3 years of age by the way, because everybody loves chocolate, and you could use chocolate for almost anything to be hon...